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INFO ON KEYWORD RESEARCH TOOLS

By: Kirt Christensen

There is a tool in Google for keyword research. The "Tools" link is found at the top of the screen in the colored bar. There are options now. If you have a website finished, up and functioning and you don't want to have to begin at the beginning collecting keywords, go to "Site-Related Keywords" and put in the address for one or more pages from that site. Google will then crawl your site searching out relevant keywords for your site.

If you want to use keywords that are variations of the main keywords for your site than you want to click on the "Keyword Variations" tab and enter one of the core keywords. You won't just get variation from Google you will also get a whole boatload of related suggestions if you click on the small box on the right marked "Use Synonyms". The results you get from Google are the results you would hope to get from a top of the line search engine. Quality results!

Some of the results you will just want to get rid of. The best portion will be helpful to you in your management of your Adwords. Google won't give you the number of searches for your related keyword terms, but they do offer to display for you the amount of traffic they may generate. You can choose this option by selecting the dropdown on "Show Columns" and choosing "Keyword Popularity".

Along with the amount of competitors vying for each keyword shown in the partly shaded rectangle, you will also get the relative amount of searches that each term gets.

Yet another clever feature is "Global search volume trends," a month-by-month graphic of the average searches your term gets.

That is sharp and quite useful in your Adwords management. Overture can't give you the variations that Google gives nor can you the information on your competition from any other free service. It doesn't even cost another dime.

AS FOR WORDTRACKER

If you use Overture's tool to find all of the searched-on variations of "learn German," then every result it lists for you will have those two words in it:

1,371 learn to speak german

916 learn german free

598 learn german online free

383 learn to speak german for free

108 learn to speak german online

100 german language learn online

73 learn swiss german

71 learn german software

69 learn german cd

Don't you think that there are probably people out there wanting to learn German who won't use that exact phrasing?

Of course there are. How about the guy who wants to "study German" or "study in German". There is also the individual who might type in, "learn Deutsch" or even "sprechen sie Deutsch".

But how do you know what other possible keywords there are? Answer: Wordtracker's Wide Search.

For example, perhaps you are looking for keywords for "cell phones". These are varieties that you would find suggested at Wordtracker.

mobile phone

nokia

cellphone

cellular phone

ringtones

wireless

sony ericsson

samsung

sanyo

motorola

bluetooth

accessories

If you let loose of the reigns to your imagination, you will find that this list of keywords that you got from Wordtracker can open up new and previously unconsidered markets. After looking at the keyword list and considering the possibilities quite a few people have realized that the market is rich for accessories for Nokiea phones rather than the phones themselves. This is only one example of many. This is the reason you do the research. Don't close yourself to the possibilities.

Wordtracker is not meant to provide cost per click projections or estimates of profit possibilities. It is only meant to draw your attention to the possible avenues you can take your keywords down. It can do this by

showing you all the variations people have typed in over the last 60 days, and

advising you of the number of searches each term has had by Dogpile and Metacrawler.

You'll notice, of course, that other than including plurals along with singulars, this list doesn't give you any other spelling variations, like "cell" or "cell phone" or "cellular." You'll have to do those separately.

Article Source: http://www.SponsorDirectory.com/Free-Content

With more than ten years of experience in keyword research , Kirt Christensen, will share his expertise in keyword research, by giving you ideas he discmore thaned that work (and some that don't work). www.netbreakthroughs.com">www.netbreakthroughs.com Get your own completely unique content version of this article.

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